Strategic Qatarisation
ALMARAS is a home grown Qatari consultancy committed to playing an instrumental role in the achievement of Qatar Vision 2030, through supporting strategic Qatarisation.
The ALMARAS Strategic Qatarisation approach advocates building platforms where Qatari nationals and expatriates work together in a spirit of cooperation, towards unity and common purpose.
ALMARAS advocates a reciprocal model, building platforms where expatriates and Qatari nationals work together
in a spirit of cooperation, projecting unity back into the international business community. The Strategic
Qatarisation approach:
- Acknowledges and values the know-how and experience of qualified Qatari professionals
- Encourages strategies that help maintain skills and knowledge in the field, rather than losing them to
promotion to administrative and leadership roles
- Supports entrepreneurs to be successful through provision of mentoring and coaching, financial guidance and
business education
- Values expatriate contributions in supporting Qatar's development and recognises that employee diversity in
business is a global reality and necessary for staying competitive in the knowledge economy in which we live
- Builds confidence in the Qatari workforce among leaders in the population, affecting those who are moving up
the corporate ladder as well as independent entrepreneurs.
More about Qatar Vision 2030 and human resources
Qatar Vision 2030, sets clear targets for human resource development, enabling Qatari nationals to play an effective role leading and supporting the country's social and economic development. Furthermore, Qatar places importance on its obligation to be an effective, contributing and responsible member of the international community. It is therefore not surprising that Qatarisation is a national strategic priority. The small population, expanding economy and demand for manpower, creates the need for a strategic Qatarisation approach.

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Product & Services |
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Qatari nationals seeking career advancement |
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ALMARAS can assist you with: |
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Assessment, occupational profiling and career planning |
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Job readiness and portfolio development |
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Personal training and development |
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Employment pathways and opportunities |
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Employers looking to develop an across-organisation
Qatarisation strategy |
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